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The 2010 ASHS Annual Conference

17:
Product Development through Private/Public Partnerships

Objective(s):
The goal of this workshop is to show the importance of private/public partnerships in product development and suggest ways to strength those ties. Presentations will illustrate previous examples on how private industry and public entities interacted to bring products to market. Examples from companies, universities and state and federal agencies will be presented.
Wednesday, August 4, 2010: 10:00 AM
Springs A & B
Coordinator:
Peter D. Petracek
10:00 AM
Industry Example: Commercialization of Abscisic Acid
Johan Pienaar, Valent BioSciences Corp.
10:30 AM
IPNI Example
Robert Mikkelsen, Internatonal Plant Nutrition Inst
10:45 AM
FAO Example
Daniel Gustafson, FAO Liaison Office for North America
11:00 AM
University Example: Nutraphyte
Carol J. Lovatt, University of California, Riverside
11:15 AM
Canadian Example
Jerome Konecsni, National Research Council of Canada
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