The 2012 ASHS Annual Conference

Ben Campbell

Research Scientist, Horticulture Economics
Vineland Research and Innovation Centre
Consumer Insights and Product Innovations
4890 Victoria Ave North
PO Box 4000
Vineland Station, Ontario
Canada L0R 2E0
Email: ben.campbell@vinelandresearch.com

Papers:
The Effects of the Consideration of Future Consequences on Willingness to Pay Decisions for Plant Attributes