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Cheryl R. Boyer

Kansas State University
2021 Throckmorton Plant Science Center
Manhattan, KS
USA 66506

Papers:
The Eyes Have It: Understanding the Roles of Branding and Marketing of Consumer Horticultural Products Using New Technologies (Workshop) *CEU Approved Green Growth: An Exploratory Study of Metro and Non-metro Garden Centers' Use of New Media Marketing State Promotional Campaign Awareness and Visual Attention Like It, Pin It, Follow It: Opportunities and Challenges for Social Media Marketing in Garden Centers and Nurseries Funding Kansas Community Gardens: Lessons From a Mini-grant Project