Search and Access Archived Conference Presentations

2017 ASHS Annual Conference

Marketing and Economics (Oral)

Tuesday, September 19, 2017: 1:00 PM
Kohala 2 (Hilton Waikoloa Village)
Moderator:
Cindy Fake
1:00 PM
Investigating the Plant Selection Process from the Consumer Perspective
Bridget K. Behe, Michigan State University; Lynnell E. Sage, Michigan State University; Patricia Huddleston, Michigan State University; Ashley Sanders-Jackson, Ph.D., Michigan State University; Xiaoyu Zhao, Michigan State University
1:15 PM
U.S. Consumer Preferences for Sustainable Landscape Attributes
Hayk Khachatryan, University of Florida; Alicia Rihn, University of Florida
1:30 PM
Four Key Factors in Water Conservation Attitudes of Americans
Bridget K. Behe, Michigan State University; Melinda Knuth, Texas A&M University; Charles R. Hall, Texas A&M University; Rodney Thomas Fernandez, Michigan State University; Patricia Huddleston, Michigan State University
1:45 PM
Demographic Characteristics of Interested and Disinterested Water Conservers
Melinda Knuth, Texas A&M University; Bridget K. Behe, Michigan State University; Charles R. Hall, Texas A&M University; Patricia Huddleston, Michigan State University
Audio File Recorded Presentation
2:00 PM
Small Farm Economics for Beginning Farmers: Scale, Efficiency, and Profitability
Cindy Fake, University of California Cooperative Extension; Roger Ingram, University of California Cooperative Extension; Daniel Macon, University of California, Davis; James Muck, University of California, Davis
Audio File Recorded Presentation
2:15 PM
Return on Investment Analysis of a Robot to Automatically Transplant Plant Cuttings
Yai Ulrich Adegbola, University of Florida; Paul R. Fisher, University of Florida
Audio File Recorded Presentation
2:30 PM
Why Is There so Much Interest in Urban Agriculture, and Does It Pay?
Robin G. Brumfield, PhD, Rutgers, The State University of New Jersey; Charlotte Singer, Rutgers University
Audio File Recorded Presentation
See more of: Oral Abstracts