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The 2010 ASHS Annual Conference

8:
Marketing & Economics

Monday, August 2, 2010: 3:15 PM
Springs K & L
Moderator:
Kurt D. Nolte
3:15 PM
Reducing the Risk of Biocontamination in the Production Leafy Greens through Public Outreach, Awareness and Education
Kurt D. Nolte, Univ of Arizona; Kaylee Renick, University of Arizona
3:30 PM
Assessing Consumer Interest in Value-Added Processed Apple Products
Kathleen Kelley, Pennsylvania State Univ; Jeffrey Hyde, Pennsylvania State University
3:45 PM
Consumer Purchasing Behavior and Attitudes towards Locally-Grown and Certified Organic Food Products in the Mid-Atlantic Region
Amy Chamberlain, Penn State University; Kathleen Kelley, Pennsylvania State Univ; Jeffrey Hyde, Pennsylvania State University
4:00 PM
A Competitive Market Analysis of the US Elderberry Industry
Michael A. Gold, Univ of Missouri; Mihaela M. Cernusca, Univ of Missouri; Larry D. Godsey, Univ of Missouri
4:15 PM
Measuring Supply Chain Trends in the Packaging of Stem-Free Fresh Sweet Cherries: a Sustainable Approach in Package Design, Product Characteristics and Expectations
Georgios Koutsimanis, Michigan State University; Janice Harte, Michigan State University; Laura Bix, Michigan State University; Bruce Harte, Michigan State University; Matthew Whiting, Washington State University; James R. McFerson, Washington Tree Fruit Research Commission; Eva Almenar, Michigan State Univ
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