The 2011 ASHS Annual Conference

Ben Campbell

Research Scientist, Horticulture Economics
Vineland Research and Innovation Centre
Consumer Insights and Product Innovations
4890 Victoria Ave North
PO Box 4000
Vineland Station, Ontario
Canada L0R 2E0
Email: ben.campbell@vinelandresearch.com

Papers:
Organic Horticulture 1 Firm Size and Advertising Returns In the Green Industry The Appeal of Biodegradable Packaging to U.S. Floral Consumers Benchmarking Sustainable Attitudes of Ornamental Growers Market Segments of U.S. Floral Consumers Based On Attitudes Toward Biodegradable Packaging Investigating Consumer Preference for Organic, Local or Sustainable Plants Canadian Perception of Organic: A Comparison by Region, Ethnic Heritage, and Urbanicity Canadian Consumer Perception of Various Production Practices